With this automation, every time someone fills out your lead form on Facebook or Instagram, Superchat can automatically send them a WhatsApp template message.
This helps you respond to new leads instantly and increase the chances of converting them.
Requirements
Before setting up this integration, make sure you have:
A Superchat account
A Meta (Facebook) Ads account
A Zapier account with a paid plan (Facebook Lead Ads is a premium Zapier app)
An approved WhatsApp template in Superchat
Instructions:
In Zapier, click Create Zap and select Facebook Lead Ads as the trigger, with New Lead as the trigger event.
Log in to your Facebook account when prompted and select the Facebook Page connected to your lead ads.
Then, choose the lead form you want to trigger the automation. Note: If you want to use multiple forms, you need to create separate Zaps for each form.
Then test the trigger. Zapier will try to pull test data from your lead form.
This data represents a sample lead submission and allows you to map the fields later in the automation. If no test data appears, you can create sample leads (the intructions for which are linked in Zapier).
Click on Action (the next node), search for Superchat and select Send WhatsApp Template. If you haven't already, this would also be the point you would be prompted to connect your Superchat account and link it to Zapier.
After that, fill out the lead data, mapping the variables you would like to use (e.g. phone number and template), as well as filling in any wildcard variables that are in the template.
If you are facing issues with filling these fields out, you can learn more about it here.
After that is all configured, you can test the Zap and publish it once you have confirmed the flow was executed correctly.
