What does this section show you?
In the Labels section, you can see how often specific labels were added or removed — and in how many conversations they appear.
You can view:
how individual labels evolve over time
how different labels compare to one another
This helps you understand which topics or categories occur frequently and which ones are gaining or losing importance.
Changes per label
The first chart shows how often a label was:
added
removed
within the selected time period.
This helps you identify whether a topic is being marked more frequently or whether certain categories are becoming less relevant.
Conversations per label
This chart shows how many conversations a specific label appeared in during the selected time period. You can see whether a topic is becoming more common, staying stable, or declining in relevance. This is ideal for understanding which themes dominate support, sales, or product feedback.
Label comparison
The table provides a clear comparison of all labels.
For each label, you can see:
Start Value: Shows how many conversations were tagged with this label at the beginning of the selected time period.
Added: Shows how many conversations were newly marked with this label during the selected period.
Removed: Shows how many conversations lost this label during the period.
Growth: The net increase of the label: added minus removed.
End Value: The total number of conversations that carry this label at the end of the period.
Growth (%): The percentage increase compared to the starting value.
This allows you to immediately identify which topics are most active and where most of the work arises.
Filter options
You can narrow down the data by:
time period
label
This lets you analyze individual labels or track trends across different time ranges.
How can you use these insights?
Support: Identify recurring issues more quickly
Product: Analyze feedback, requests, and problems more effectively
Sales: Understand lead motivations and topics more clearly
Management: Set priorities and allocate resources more efficiently
